Terms and Conditions

Terms and Conditions for Supply of Services


“We”, “Us”, “Our” refers to Rankit.UK of https://rankit.uk.

“You”, “Your” refers to customers who purchase services from us.

“Business Day” means any day except Saturday, Sunday or a public holiday in England and Wales.

“Commencement Date” means the date we accept your order in writing.

“Conditions” means these terms and conditions which we may amend occasionally.

“Deliverables” means specific deliverables set out in your order.

“Force Majeure” means an event beyond our reasonable control.

“Intellectual Property Rights” means all patents, trademarks, service marks, copyright, models, inventions, trade secrets, know-how and other intellectual property rights worldwide.

“Order” means your order for services.

“Services” means the services we provide as described in the Order.

“Materials” means documents, instructions and items we provide.

Basis of Contract

The Order constitutes an offer by you to purchase Services from us in accordance with these Conditions.

Your Order shall be deemed accepted when we issue written acceptance of the Order at which point the Contract shall come into existence.

The Contract constitutes the entire agreement between us. You acknowledge you have not relied on any statement or representation we have not set out in the Contract.

Any descriptions, samples or advertising we issue, and any descriptions on our website, are for illustrative purposes only.

These Conditions apply to the Contract, excluding any other terms you seek to incorporate, or which are implied by trade, custom, practice or course of dealing.

Any quotation given by us shall not constitute an offer and is valid for 14 Business Days.

We may cancel the contact if there has been a mispricing or error in an order or listing and give You a full refund.

Provision of Services

We warrant that we will provide Services with reasonable care and skill.

We will use reasonable endeavours to meet estimated performance dates but any dates shall be estimates only and time shall not be of the essence.

We have the right to make any changes to Services necessary to comply with applicable law or safety requirements, provided such changes do not materially affect the nature or quality of Services.

Customer Obligations

You warrant that:

(a) You will provide us with all information, instructions and materials we require in a timely manner and ensure any information you provide is accurate;

(b) You will co-operate with us on all matters relating to Services;

(c) You have obtained all permissions and consents required for Services;

(d) You will keep all Materials safe and only use Materials as authorised by us in writing.

If our performance is prevented or delayed by any default or omission by you (Customer Default):

(a) We can suspend performance until you remedy the Customer Default;

(b) We will not be liable for any costs or losses sustained by you arising from the Customer Default; and

(c) You will reimburse us on written demand for any costs or losses we incur arising from the Customer Default.

Fees and Payment

Fees for Services shall be as set out in the Order.

You shall pay each invoice submitted by us:

(a) immediately on receipt of invoice unless otherwise specified in the Order; and

(b) in full without deduction or set-off.

If you fail to make payment by the due date we may charge interest at 2% per annum above the base lending rate of The Royal Bank of Scotland plc accruing daily.

We may set off any amount owing to us by you against any amount payable by us to you.

No Refunds

Due to the nature of the Services, we cannot offer refunds once an Order is made as work will commence immediately.

We use external tools and services that require immediate payment plus we sometimes outsource work to trained and vetted persons and we make immediate payment upon receiving an Order.

We will fight any chargebacks, PayPal claims or any such situation with full evidence and documentation backing our position. If the Customer makes a claim, without good reason, we will refuse to perform any further work for this Customer.

Ranking in search engines is not guaranteed, we work to the best of our ability to get the Customer the results promised but there are many factors that can delay results that are out of our control.

Intellectual Property Rights

We retain ownership of all Intellectual Property Rights in Services and Materials.

Regarding any third-party Intellectual Property Rights, use of such rights is subject to us obtaining the appropriate licences on terms enabling us to grant a sub-licence to you.

The customer is responsible for checking that any content or work created does not infringe on any rights.


Both parties shall keep confidential and not disclose any technical or commercial information received from the other party to any third party without the other party’s prior written consent. Both parties shall use confidential information only for the purpose of fulfilling their obligations under the Contract.

We may use some images or data for proof of work and proof of results on our site or social media platforms but we will try to conceal any sensitive data and identifying information.

Limitation of Liability

Nothing shall limit or exclude our liability for death or personal injury caused by negligence or for fraud or fraudulent misrepresentation.

We shall not be liable for:

(a) loss of profits; or

(b) any special, indirect or consequential loss or damage.

Our total liability arising under or in connection with the Contract shall be limited to the total amount paid for Services under the Contract.

We exclude all conditions and warranties relating to Services not expressly stated herein, to the fullest extent permitted by law.

These limitations shall survive termination of the Contract.


We cannot offer any guarantees as we are not able to control algorithms, updates and outside factors. We will perform to the best of our ability and work to the current practices and apply techniques that are working at the time of the order.

As algorithms change without notice, we can only work with what is possible at the present. We never apply any techniques or strategies that will adversely affect your digital properties long-term.


Without prejudice to other remedies, either party may terminate immediately by written notice if the other:

(a) Commits a material breach of the Contract which remains unremedied after 30 days of receiving written notice;

(b) Is unable to pay debts or enters insolvency proceedings;

(c) Enters liquidation or administration or is dissolved;

(d) Has a bankruptcy order made against it;

(e) Takes or suffers any similar action due to debt.

We may terminate immediately by written notice if you fail to pay any amount due under the Contract by the due date.

We may suspend Services if you fail to pay any amount due or we reasonably believe you are about to become subject to one of the events above.

Consequences of Termination

On termination, you shall promptly pay all unpaid invoices issued, including interest. We may submit invoices for Services supplied but not invoiced. You shall pay all such invoices immediately upon receipt.

You shall return all Materials and Deliverables. If you fail to do so, we may enter your premises and take possession of them. Until Materials are returned, you shall be responsible for safekeeping and will not use them for any purpose unconnected with the Contract.

Termination shall not affect any rights or obligations which have accrued prior to termination.

Clauses expressly or impliedly surviving termination shall continue in full force and effect.


Link Building

We aim to provide accurate statistics such as DA, DR and traffic at the time of publication. However, these metrics change periodically so there may be some variation over time.

The blog statistics on our website are for illustrative purposes only. We will fully discuss each project and obtain your approval on specific blogs and content before publishing any articles.

Pricing for each blog is assessed individually based on factors including DA, PA, traffic volume and DR. Some high DA blogs may be priced lower if traffic is low, while some lower DA blogs may be higher priced if traffic is significant. Our priority is to provide high-quality blogs that match your budget. We recommend discussing your project so we can recommend the best solution.

Some blog owners may revise pricing periodically. We retain the right to adjust our pricing accordingly even if statistics are not promptly updated on our website. However, we will inform you in advance during our initial proposal if any pricing changes occur. We aim to provide full transparency and get your approval on all aspects including pricing.

The DA of websites can change frequently, with some blogs transitioning from higher to lower DA, or vice versa, which may affect their alignment with our pricing.

We cannot guarantee metrics or link authority as these may change at any time and can take weeks or months to reflect on your website. We are not liable for such changes under any circumstances.

We will retain our custom-created links, assets, cloud pages, and stacks for a period of six months, after that we cannot guarantee that we can keep them available.

Due to the costs involved as we are simply renting space via external service providers, we can only maintain links to monthly retainer clients or we if have explicitly stated this fact in the order process.

Force Majeure

We shall not be liable for delay or failure to perform our obligations due to an event beyond our reasonable control, including but not limited to, strikes, industrial disputes, failure of utilities, pandemic, compliance with law or governmental order, breakdown of plant or machinery, fire, flood, storm, acts of God, war, riot, civil commotion or malicious damage.


We may assign, outsource or subcontract all or part of the Contract. You may not assign or transfer any of your rights or obligations without our prior written consent.


Notices must be in writing and delivered to the registered office of the recipient or such other address as notified in writing. Notices can be delivered personally or by first class post or courier in which case they will be deemed delivered two Business Days after posting. This clause does not apply to the service of legal proceedings.

Cumulative remedies

The rights arising under the Contract are cumulative and do not exclude any rights provided by law.


If any provision is found to be invalid or unenforceable by any court, the invalidity or unenforceability shall not affect the other provisions and the invalid or unenforceable provision shall be modified to the minimum extent required.


Nothing shall constitute a partnership or joint venture between the parties nor constitute either party as the agent of the other.


Any amendment to the Contract must be agreed in writing and signed by both parties.

Governing Law

The Contract shall be governed and construed in accordance with English law and both parties submit to the exclusive jurisdiction of the English courts.

Amendment to Terms and Conditions

We may update and revise our terms and conditions at any time.

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